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SiteGPT · Education

Make AI your multilingual student support agent

A school's website already holds the answers to most of what applicants ask: deadlines, requirements, financial-aid steps, course details. SiteGPT turns that content into an assistant that answers in 95 or more languages, at any hour, and hands the harder cases to your team.

  • 95+ languages, one knowledge base
  • Trained on your prospectus and catalogs
  • Absorbs application-season spikes
  • Signed DPA on the Enterprise plan

7-day free trial, credit card required. EU institutions get a signed DPA and GDPR paperwork on the Enterprise plan.

SiteGPTAdmissions Assistant
Hi! Ask me anything about applying:
  • Deadlines and entry requirements
  • Financial aid and tuition
  • Programs, courses, and orientation
¿Cuándo cierra la convocatoria de otoño?
What documents do I need for a student visa?
Ask a question…

Powered bySiteGPT

Rated 4.8/5 on G295+ languages12+ content sourcesOn-demand handoffSigned DPA on Enterprise

For an EU institution, the first question is legal. GDPR (the General Data Protection Regulation) needs a lawful basis for every use of student data, and a public university usually relies on the public task basis in GDPR Article 6(1)(e). The vendor also needs a signed DPA (Data Processing Agreement), which SiteGPT provides on the Enterprise plan.

How the lawful basis, the DPA, and transfers apply to any website chatbot is covered in GDPR and your website chatbot. The rest of this page covers what the chatbot does for students.

Why it matters

What does a chatbot change for admissions and student services?

Applicants mostly ask questions your site already answers, often in one language and a few clicks deep. A trained assistant finds that answer and replies in the language the applicant used.

A static FAQ page, versus a trained assistant

A links-and-PDFs website

  • International applicants hit an English-only wall
  • Deadline questions pile up in the inbox during peak season
  • Answers are scattered across the prospectus, catalog, and PDFs
  • Out-of-hours questions wait until the office reopens

With SiteGPT

  • Answers in 95 or more languages from one knowledge base
  • The repetitive questions get handled at any volume, 24/7
  • One assistant trained on pages, catalogs, PDFs, and videos
  • Anything that needs a person is escalated with the transcript

How it works

How do you set up a university chatbot?

1

Train on your content

Point SiteGPT at your admissions site, or upload your prospectus, course catalog, and financial-aid PDFs. It ingests 12 or more source types.

2

Embed the widget

Drop the assistant on your admissions pages, the student portal, or wherever applicants land. It answers in their language automatically.

3

Learn and refine

On Growth and above, the weekly digest shows what applicants asked and what the bot could not answer. Each gap becomes the next page to write.

Multilingual

Can a university chatbot answer in other languages?

Yes. SiteGPT answers in 95 or more languages from the same trained content. A prospective international student reads your guidance in their own language, and you maintain no translated site.
  • One English-language knowledge base serves every language
  • The answer is built from your source at the moment it is asked
  • No separate deployment, no parallel content to keep in sync
Answered from your admissions page
¿Qué necesito para solicitar la beca?
Para la beca necesitas el formulario FAFSA y tu expediente académico antes del 1 de marzo. Aquí tienes el enlace, y puedo conectarte con la oficina de ayuda financiera si lo prefieres.

Content ingestion

What content can a university chatbot learn from?

A university's answers sit in many formats: a prospectus microsite, a course-catalog PDF, an orientation video. SiteGPT ingests all of them into one assistant. Auto-sync keeps it current when pages change.
  • Websites, PDFs, docs, raw text, YouTube tours, and help centers
  • Auto-sync re-scans on a schedule, so deadline changes get picked up
  • Why the range of connectors decides what a bot can answer is in what content ingestion is.

One assistant, many sources

Admissions siteCourse catalog PDFFinancial-aid docsCampus-tour videosProgram pagesHelp center

Auto-sync

Growth monthly · Scale weekly + daily scan · Enterprise daily

Handoff

When does the chatbot hand a student to a person?

A chatbot should answer the questions your content already answers and route the rest. An applicant weighing two programs, a student in distress, or anyone who asks for a person is handed to your team on demand, with the transcript.
  • Escalation happens when the student asks for a person, on every plan
  • The full transcript travels with the handoff, so nobody repeats themselves
  • How platforms differ on handoff is compared in the best AI chatbots with human handoff.
Routed to a person
I'm struggling to choose between two programs. Can someone advise me?
That's a great conversation to have with an adviser. I'm connecting you with our admissions team now, and I'll pass along everything we've discussed so you don't have to start over.

Does SiteGPT sign a DPA for universities?

Yes, on the Enterprise plan. Your data is encrypted, access-controlled, and never used to train AI models. A public EU university runs a deeper review, and the lawful basis, DPIA, and transfer file for an institution are covered in a separate guide.

SOC 2 Type II examinedGDPR certifiedSigned DPA on Enterprise
Learn about our security practices →

A few terms, because an EU review turns on them. A DPA (Data Processing Agreement) is the GDPR contract between your institution and a vendor that processes student data. A DPIA (data protection impact assessment) is the risk review a public body normally runs before deployment. SCCs (standard contractual clauses) are the European Commission's clauses that cover data leaving the EU, listed as a transfer safeguard in GDPR Article 46.

SiteGPT executes a signed DPA for Enterprise customers at onboarding. Before you review it, read what to look for in a chatbot DPA for the clauses that matter. The SOC 2, GDPR, and subprocessor detail is on the compliance hub. The full checklist for an institution (lawful basis, DPIA, and transfers) is in the AI chatbot for EU universities guide.

FAQ

Frequently asked questions

What can an education chatbot answer?

Admissions requirements and deadlines, program and course information, financial-aid steps, tuition and fees, orientation and campus logistics, and portal or forms help. It answers from your existing content: prospectus pages, course catalogs, PDFs, and even campus-tour videos. It repeats your published guidance and routes anything that needs a human decision to a person.

How does the multilingual support work?

SiteGPT answers in 95 or more languages from the same trained content. An international applicant can ask in their first language and get an answer built from your English-language prospectus. There is no separate deployment or translated knowledge base to maintain.

Can it handle the spike during application season?

Yes. A chatbot answers the repetitive deadline and requirement questions at any volume without seasonal hiring, so staff time goes to the applicants who need a real conversation. When a question needs a person, on-demand escalation hands it over with the full transcript, and that works on every plan.

How does the bot stay current when deadlines change?

Auto-sync re-scans your sources on a schedule so the answers track your published content: monthly on Growth, weekly with a daily scan on Scale, and daily on Enterprise. When a deadline page changes, the next scan picks it up. On Starter, refreshes are manual.

What content can it be trained on?

Websites and sitemaps, uploaded files (PDF, DOCX, PPTX, CSV, TXT, Markdown), raw text snippets, YouTube videos and playlists such as campus tours, and help centers, among 12 or more source types. A course catalog PDF, an admissions microsite, and an orientation video can all feed the same assistant.

What does a European university need to check first?

A student-facing chatbot at an EU institution faces different checks than a commercial one. The lawful basis is usually public task instead of legitimate interests. A DPIA (data protection impact assessment) is normally required, and age thresholds vary by member state. SiteGPT processes in the United States under the European Commission's Standard Contractual Clauses (SCCs) with Article 27 representatives in the EU and UK, and has no EU residency option. A signed DPA (Data Processing Agreement) is available on the Enterprise plan. The full deployment-review checklist is in the AI chatbot for EU universities guide.

If your procurement team asks for EU hosting, read does your chatbot need EU data residency first. It explains when residency is a legal requirement and how a US-hosted vendor is assessed under SCCs.

Sources

Point it at your admissions pages and see what it answers

The trial is 7 days on every self-serve plan, and a credit card is required. Train it on your prospectus and a course catalog, ask it a deadline question in three languages. The answers show you whether it fits.