Introduction

SiteGPT, operated by Bhanu Teja Pachipulusu and our team (“Company”, “us”, “we”, or “our”) operates https://sitegpt.ai/ (hereinafter referred to as “Service”).

Our Privacy Policy governs your visit to https://sitegpt.ai/, and explains how we collect, safeguard, and disclose information that results from your use of our Service.

By using Service, you agree to the collection and use of information in accordance with this policy. Unless otherwise defined in this Privacy Policy, the terms used in this Privacy Policy have the same meanings as in our Terms and Conditions.

Our Terms and Conditions (“Terms”) govern all use of our Service and, together with the Privacy Policy, constitutes your agreement with us (“agreement”).

Definitions

Service means the https://sitegpt.ai/ website operated by SiteGPT.

Personal Data means data about a living individual who can be identified from those data (or from those and other information either in our possession or likely to come into our possession).

Usage Data is data collected automatically either generated by the use of Service or from Service infrastructure itself (for example, the duration of a page visit).

Cookies are small files stored on your device (computer or mobile device).

Data Controller means a natural or legal person who (either alone or jointly or in common with other persons) determines the purposes for which and the manner in which any personal data are, or are to be, processed. For the purpose of this Privacy Policy, we are a Data Controller of your data.

Data Processors (or service providers) means any natural or legal person who processes the data on behalf of the Data Controller. We may use the services of various Service Providers in order to process your data more effectively.

Data Subject is any living individual who is the subject of Personal Data.

The User is the individual using our Service. The User corresponds to the Data Subject, who is the subject of Personal Data.

Information Collection and Use

We collect several different types of information for various purposes to provide and improve our Service to you.

Types of Data Collected

Personal Data

While using our Service, we may ask you to provide us with certain personally identifiable information that can be used to contact or identify you (“Personal Data”). Personally identifiable information may include, but is not limited to:

• Email address
• First name and last name
• Cookies and Usage Data

We may use your Personal Data to contact you with newsletters, marketing or promotional materials, and other information that may be of interest to you. You may opt out of receiving any, or all, of these communications from us by following the unsubscribe link or by emailing at support@sitegpt.ai.

Personal Data

We may also collect information that your browser sends whenever you visit our Service or when you access Service by or through a mobile device (“Usage Data”). This Usage Data may include information such as your computer's Internet Protocol address (e.g. IP address), browser type, browser version, the pages of our Service that you visit, the time and date of your visit, the time spent on those pages, unique device identifiers and other diagnostic data.

When you access Service with a mobile device, this Usage Data may include information such as the type of mobile device you use, your mobile device unique ID, the IP address of your mobile device, your mobile operating system, the type of mobile Internet browser you use, unique device identifiers and other diagnostic data.

We use cookies and similar tracking technologies to track the activity on our Service and we hold certain information.

Cookies are files with a small amount of data which may include an anonymous unique identifier. Cookies are sent to your browser from a website and stored on your device. Other tracking technologies are also used such as beacons, tags and scripts to collect and track information and to improve and analyze our Service.

You can instruct your browser to refuse all cookies or to indicate when a cookie is being sent. However, if you do not accept cookies, you may not be able to use some portions of our Service.

Examples of Cookies we use:

• Session Cookies: We use Session Cookies to operate our Service and keep you signed in.
• Preference Cookies: We use Preference Cookies to remember your preferences and various settings.
• Security Cookies: We use Security Cookies for security purposes.
• Analytics and measurement identifiers: Google Analytics, PostHog, DataFast, and Dub set identifiers to measure traffic, product usage, and referrals, as described in the Analytics and Advertising Measurement section below. We do not use third-party behavioral remarketing pixels.

Use of Data

SiteGPT uses the collected data for various purposes:

Personal Data

• to provide and maintain our Service;
• to notify you about changes to our Service;
• to allow you to participate in interactive features of our Service when you choose to do so;
• to provide customer support;
• to gather analysis or valuable information so that we can improve our Service;
• to monitor the usage of our Service;
• to detect, prevent and address technical issues;
• to fulfill any other purpose for which you provide it;
• to carry out our obligations and enforce our rights arising from any contracts entered into between you and us, including for billing and collection;
• to provide you with notices about your account and/or subscription, including expiration and renewal notices, email-instructions, etc.;
• to provide you with news, special offers and general information about other goods, services and events which we offer that are similar to those that you have already purchased or enquired about unless you have opted not to receive such information;
• in any other way we may describe when you provide the information;
• for any other purpose with your consent.

Our Roles: Controller and Processor

For the personal data of our own customers (your account, billing, marketing, and support data), SiteGPT is the Data Controller.

For the data your chatbots ingest and collect (trained content, end-user conversations with your chatbot, and leads captured by your chatbot), SiteGPT acts as a Data Processor on your behalf: you are the controller of that data, we process it only on your instructions, and our Data Processing Agreement governs that processing. If you chat with a SiteGPT-powered chatbot on another company's website, that company is the controller of your conversation and their privacy notice applies; we will refer any privacy request you send us about such data to them and assist them in fulfilling it.

Lawful Bases for Processing (GDPR Article 6)

Where GDPR applies, we rely on the following lawful bases:

• Contract: providing your account, workspaces, chatbots, and support (account data, authentication, billing administration).
• Legal obligation: retaining billing and tax records.
• Legitimate interest: first-party analytics to understand and improve the Service, service communications, and fraud/abuse prevention. Our product analytics (PostHog) associates usage events with your account and may record sessions on our website and dashboard to diagnose issues and improve usability; contact us to object or opt out.
• Consent: marketing emails where consent is required. Every marketing email includes an unsubscribe link, and you can withdraw consent at any time.

Retention of Data

We will retain your Personal Data only for as long as is necessary for the purposes set out in this Privacy Policy. We will retain and use your Personal Data to the extent necessary to comply with our legal obligations (for example, if we are required to retain your data to comply with applicable laws), resolve disputes, and enforce our legal agreements and policies.

We will also retain Usage Data for internal analysis purposes. Usage Data is generally retained for a shorter period, except when this data is used to strengthen the security or to improve the functionality of our Service, or we are legally obligated to retain this data for longer time periods.

In practice: account data is kept for the life of your account and deleted through our deletion cascade when the account is deleted; chatbot content, conversations, and leads are kept until you delete them or delete the chatbot or account (in HIPAA-enabled workspaces, conversation content is additionally redacted automatically on the retention schedule in the applicable Business Associate Agreement); billing records are retained as required by tax and accounting law even after account deletion; analytics and observability logs age out on our providers' retention schedules.

Transfer of Data

Your information, including Personal Data, may be transferred to – and maintained on – computers located outside of your state, province, country, or other governmental jurisdiction where the data protection laws may differ from those of your jurisdiction. If you are located outside United States and choose to provide information to us, please note that we may transfer the data, including Personal Data, to United States and process it there.

Your consent to this Privacy Policy followed by your submission of such information represents your agreement to that transfer.

SiteGPT will take all the steps reasonably necessary to ensure that your data is treated securely and in accordance with this Privacy Policy, and no transfer of your Personal Data will take place to an organisation or a country unless there are adequate controls in place including the security of your data and other personal information.

Our service providers are primarily located in the United States. Where personal data of EU/EEA or UK residents is transferred to them, we rely on the European Commission's Standard Contractual Clauses and, where the provider is certified, the EU-U.S. Data Privacy Framework. The safeguards for each provider are listed with our subprocessor list, and the Standard Contractual Clauses we offer our customers are part of our Data Processing Agreement.

Disclosure of Data

We may disclose personal information that we collect, or you provide:

Disclosure for Law Enforcement.

Under certain circumstances, we may be required to disclose your Personal Data if required to do so by law or in response to valid requests by public authorities. Business Transaction.

If we or our subsidiaries are involved in a merger, acquisition, or asset sale, your Personal Data may be transferred.

Other cases. We may disclose your information also:

• to fulfill the purpose for which you provide it;
• for the purpose of including your company’s logo on our website;
• for any other purpose with your consent.

Security of Data

The security of your data is important to us, but remember that no method of transmission over the Internet or method of electronic storage is 100% secure. While we strive to use commercially acceptable means to protect your Personal Data, we cannot guarantee its absolute security.

Your Data Protection Rights Under General Data Protection Regulation (GDPR)

If you are a resident of the European Union (EU) and European Economic Area (EEA), you have certain data protection rights, covered by GDPR. – See more at https://eur-lex.europa.eu/eli/reg/2016/679/oj

We aim to take reasonable steps to allow you to correct, amend, delete, or limit the use of your Personal Data.

If you wish to be informed what Personal Data we hold about you and if you want it to be removed from our systems, please email us at support@sitegpt.ai.

In certain circumstances, you have the following data protection rights:

• the right to access, update, or delete the information we have on you;
• the right of rectification. You have the right to have your information rectified if that information is inaccurate or incomplete;
• the right to object. You have the right to object to our processing of your Personal Data;
• the right of restriction. You have the right to request that we restrict the processing of your personal information;
• the right to data portability. You have the right to be provided with a copy of your Personal Data in a structured, machine-readable, and commonly used format;
• the right to withdraw consent. You also have the right to withdraw your consent at any time where we rely on your consent to process your personal information;

Please note that we may ask you to verify your identity before responding to such requests. Please note that we may not be able to provide Service without some necessary data.

To exercise any of these rights, email privacy@sitegpt.ai (or support@sitegpt.ai). We will verify your identity (normally by corresponding through the email address on your account) and respond within one month; if a request is complex we may extend by up to two further months and will tell you why within the first month. There is no charge for making a request unless it is manifestly unfounded or excessive.

We do not make decisions based solely on automated processing that produce legal or similarly significant effects about you.

You have the right to complain to a Data Protection Authority about our collection and use of your Personal Data. For more information, please contact your local data protection authority in the European Economic Area (EEA).

Your Data Protection Rights under the California Privacy Protection Act (CalOPPA)

CalOPPA is the first state law in the nation to require commercial websites and online services to post a privacy policy. The law’s reach stretches well beyond California to require a person or company in the United States (and conceivable the world) that operates websites collecting personally identifiable information from California consumers to post a conspicuous privacy policy on its website stating exactly the information being collected and those individuals with whom it is being shared, and to comply with this policy. – See more at: https://consumercal.org/about-cfc/cfc-education-foundation/california-online-privacy-protection-act-caloppa-3/

According to CalOPPA we agree to the following:

• users can visit our site anonymously;
• our Privacy Policy link includes the word “Privacy”, and can easily be found on the page specified above on the home page of our website;
• users will be notified of any privacy policy changes on our Privacy Policy Page;
• users are able to change their personal information by emailing us at support@sitegpt.ai.

Our Policy on “Do Not Track” Signals:

According to CalOPPA, we agree to the following:

We honor Do Not Track and Global Privacy Control browser signals: when your browser sends either signal, our analytics and advertising measurement scripts do not load and no analytics identifiers are set. You can also opt out at any time by contacting privacy@sitegpt.ai.

Service Providers

We may employ third-party companies and individuals to facilitate our Service (“Service Providers”), provide Service on our behalf, perform Service-related services, or assist us in analysing how our Service is used.

These third parties have access to your Personal Data only to perform these tasks on our behalf and are obligated not to disclose or use it for any other purpose.

Analytics and Advertising Measurement

We use the following analytics and measurement providers on our website:

• Google Analytics measures website traffic. Google's privacy policy applies to the data it collects: https://policies.google.com/privacy
• PostHog measures how the product is used. If you hold an account, usage events are associated with your account (including your email address and name), and PostHog may record sessions on our website and dashboard to diagnose issues and improve usability, with passwords, email and phone inputs, and sensitive values such as API keys masked before anything leaves your browser. Session recording does not run inside the chat widget or hosted chat pages.
• DataFast measures our marketing site (page visits and conversion goals) using a first-party identifier, and associates activity with your account once you sign up.
• Dub measures referral and affiliate link conversions.

The identifiers these providers set in your browser on our website are:

Provider	Cookie / identifier	Purpose
Google Analytics	_ga, _ga_*	Distinguishes visitors for traffic measurement
PostHog	ph_*_posthog	Product analytics and session diagnostics
DataFast	datafast_visitor_id, datafast_session_id	First-party visit and conversion measurement
Dub	dub_id	Referral and affiliate conversion attribution

Signing in also sets a strictly necessary __session cookie, which is not used for analytics. If your browser sends Do Not Track or Global Privacy Control, the analytics scripts above do not load and none of their identifiers are set.

Contact us at privacy@sitegpt.ai to object to or opt out of analytics identification or session recording. We do not use third-party behavioral remarketing pixels (such as Facebook or display retargeting networks) on our website.

Service Providers and Subprocessors

We use third-party service providers to help us deliver our services. A complete list of our current subprocessors is maintained at sitegpt.ai/legal/subprocessors.

Key service providers include:

Tool	Privacy Policy
Convex	https://www.convex.dev/legal/privacy
OpenAI	https://openai.com/policies/privacy-policy
Cohere	https://cohere.com/privacy
Cloudflare	https://www.cloudflare.com/privacypolicy/
Pinecone	https://www.pinecone.io/privacy/
Paddle	https://www.paddle.com/legal/privacy
PostHog	https://posthog.com/privacy
Bento	https://bentonow.com/privacy
Portkey	https://portkey.ai/privacy
DataFast	https://datafa.st/privacy-policy
Google (Analytics, Ads)	https://policies.google.com/privacy
Dub	https://dub.co/legal/privacy
Context.dev	https://context.dev/privacy

Payments

We may provide paid products and/or services within Service. In that case, we use third-party services for payment processing (e.g. payment processors).

We will not store or collect your payment card details. That information is provided directly to our third-party payment processors whose use of your personal information is governed by their Privacy Policy. These payment processors adhere to the standards set by PCI-DSS as managed by the PCI Security Standards Council, which is a joint effort of brands like Visa, Mastercard, American Express and Discover. PCI-DSS requirements help ensure the secure handling of payment information.

The payment processors we work with are:

Paddle

Paddle is our merchant of record. Their privacy policy can be viewed at https://www.paddle.com/legal/privacy

Links to Other Sites

Our Service may contain links to other sites that are not operated by us. If you click a third party link, you will be directed to that third party's site. We strongly advise you to review the Privacy Policy of every site you visit.

We have no control over and assume no responsibility for the content, privacy policies or practices of any third party sites or services.

Children's Privacy

Our Services are not intended for use by children under the age of 18 (“Child” or “Children”).

We do not knowingly collect personally identifiable information from Children under 18. If you become aware that a Child has provided us with Personal Data, please contact us. If we become aware that we have collected Personal Data from Children without verification of parental consent, we take steps to remove that information from our servers.

Changes to This Privacy Policy

We may update our Privacy Policy from time to time. We will notify you of any changes by posting the new Privacy Policy on this page.

You are advised to review this Privacy Policy periodically for any changes. Changes to this Privacy Policy are effective when they are posted on this page.

Contact Us

If you have any questions about this Privacy Policy, or wish to exercise any privacy right, contact us by email: privacy@sitegpt.ai or support@sitegpt.ai.