> ## Documentation Index
> Fetch the complete documentation index at: https://sitegpt.ai/docs/llms.txt
> Use this file to discover all available pages before exploring further.

# Language and region

> Translate or reword every fixed label in the chat widget.

The chatbot answers in whatever language the visitor writes in; that part
needs no setup. **Language & Region** is for the fixed interface strings
around the conversation: buttons, placeholders, status messages, and system
notices.

## Customize the widget strings

<Steps>
  <Step title="Open Language & Region">
    In your chatbot's sidebar under **Customizations**, open
    **Language & Region**.
  </Step>

  <Step title="Override the strings you need">
    Every fixed string in the widget is listed with its default. Type your
    replacement next to the ones you want to change and leave the rest
    empty. Strings cover the whole widget: input placeholder, connect and
    escalation messages, form labels, error notices, and more.
  </Step>

  <Step title="Save">
    Visitors see the new strings on their next page load.
  </Step>
</Steps>

## Two common uses

* **Translation.** Serving a German audience? Override the strings with
  German text and the whole widget reads natively, while answers already
  arrive in German because visitors write in German.
* **Tone.** Keep English but change the voice: "Chat with us!" instead of a
  neutral default, or formal phrasing for regulated industries.

<Note>
  Language & Region changes the widget chrome. The chatbot's answer style is
  set by [instructions and personas](/docs/features/chatbot-instructions-personas),
  and the welcome message lives in [Appearance](/docs/features/appearance).
</Note>